Privacy Policy
Last updated: October 14, 2026
Who We Are
Our website address is https://whitearrowagency.com.
White Arrow Agency provides marketing consulting and related services to businesses in the United States. This Privacy Policy explains what information we collect through our website, how we use it, and the choices available to you.
Information We Collect
We may collect personal information that you voluntarily provide when you contact us, leave a comment, or otherwise interact with our website.
Depending on how you use the site, this information may include:
- Your name
- Your email address
- Your phone number, if you provide it
- Your company name and other business information you choose to share
- The contents of messages, inquiries, and comments you submit
- Technical information such as your IP address, browser type, device information, and website usage data
We may also collect certain information automatically through cookies, analytics tools, and standard website technologies.
Contact Forms
If you contact us through a form on our website, we collect the information you submit, which may include your name, email address, phone number, company information, and message.
Our website uses Jetpack Contact Form. Information submitted through a contact form may be processed by our website and service providers, stored in our website database, and sent to us by email so we can respond to your inquiry.
We use this information to respond to requests, communicate with prospective or current clients, and provide information about our services.
Please do not submit sensitive personal information through our website forms.
Analytics
We use Google Analytics through Site Kit by Google to understand how visitors use our website and to improve its content, performance, and functionality.
Google Analytics may collect information such as pages visited, time spent on pages, referring websites, approximate geographic location, device and browser information, and interactions with website content. Depending on the configuration of the service, cookies or similar technologies may be used to collect this information.
Google processes information according to its own privacy policies and terms. You can learn more about how Google uses information at https://policies.google.com/privacy.
You can limit certain analytics collection through your browser settings and any privacy or consent controls available on our website.
Comments
When visitors leave comments on our website, we collect the information shown in the comments form, the visitor’s IP address, and browser user agent string to help with spam detection and site security.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to determine whether you use it. The Gravatar service privacy policy is available at https://automattic.com/privacy/.
After your comment is approved, your profile picture may be visible to the public alongside your comment if you use Gravatar.
Comments and their associated metadata may be retained indefinitely so we can recognize and approve follow-up comments automatically instead of holding them for moderation.
Cookies
Our website uses cookies and similar technologies to support website functionality, remember certain preferences, and understand how visitors use the site.
Cookies that may be used include:
- Comment cookies: If you leave a comment, you may choose to save your name, email address, and website in cookies for convenience. These cookies may last for one year.
- Login cookies: WordPress may use temporary cookies to determine whether your browser accepts cookies. Additional cookies may be used by authorized administrators when logging in and managing the website.
- Editor cookies: If you edit or publish content on the website, a cookie may be used to remember the post ID of the content being edited.
- Analytics cookies: Google Analytics may use cookies or similar technologies to help measure website traffic and visitor interactions, depending on the configuration of the service.
You can manage or delete cookies through your browser settings. Disabling certain cookies may affect website functionality or the way analytics information is collected.
Media
If you upload images to the website, you should avoid uploading images that contain embedded location data (EXIF GPS). Visitors may be able to download images from the website and extract location data from them.
Embedded Content From Other Websites
Pages on this website may include embedded content, such as videos, images, articles, or other materials hosted by third-party websites.
Embedded content from other websites behaves in the same way as if you visited those websites directly. Those websites may collect information about you, use cookies, embed additional third-party tracking, and monitor your interaction with the embedded content, including if you have an account with and are logged in to that website.
We do not control the privacy practices of third-party websites. Please review their privacy policies for more information.
How We Use and Share Information
We may use the information we collect to:
- Respond to inquiries and contact form submissions
- Communicate with prospective and current clients
- Publish and manage website comments
- Operate, maintain, and secure our website
- Understand website traffic and improve our content and services
- Comply with applicable laws and protect our legal rights
We may share information with service providers when necessary to operate our website and provide our services. These providers may include our website hosting provider, Google Analytics through Site Kit, Jetpack or other WordPress services, and email providers used to deliver website messages.
We do not use Akismet for comment spam detection.
We do not sell personal information for money. We may disclose information if required by law, to respond to valid legal requests, to protect our rights or property, or to help prevent fraud or security issues.
How Long We Retain Your Information
If you leave a comment, the comment and its metadata may be retained indefinitely. This allows us to recognize and approve follow-up comments automatically.
Information submitted through contact forms may be retained for as long as reasonably necessary to respond to your inquiry, maintain business records, manage our relationship with you, and meet applicable legal or administrative requirements.
Technical, analytics, and website records may be retained according to the settings and retention practices of the relevant service providers.
Data Security
We take reasonable steps to protect information submitted through our website from unauthorized access, use, alteration, or disclosure. However, no method of transmitting or storing information online is completely secure, and we cannot guarantee absolute security.
Your Privacy Rights
Depending on where you live and which laws apply, you may have rights concerning your personal information. These rights may include requesting access to, correction of, or deletion of personal information we hold about you.
If you have left comments on this website, you may request an exported file of the personal data we hold about you or ask us to delete personal data we hold about you, subject to information we must retain for administrative, legal, or security purposes.
To make a privacy-related request, please contact us using the information provided below.
Children’s Privacy
Our website and services are intended for businesses and adults. We do not knowingly collect personal information directly from children under 13. If you believe a child has provided personal information through our website, please contact us so we can review the matter and take appropriate action.
International Visitors
White Arrow Agency primarily serves businesses in the United States. However, our website may be accessible from other countries.
Information collected through the website may be processed in the United States or other countries where our service providers operate. Privacy laws in those locations may differ from the laws where you live.
Our focus on the United States does not necessarily mean that every privacy law outside the United States is inapplicable. The laws that apply can depend on the circumstances of the visit and the activities of the website.
Third-Party Links
Our website may contain links to third-party websites and services. We are not responsible for the privacy practices, security, or content of those third parties. We encourage you to review their privacy policies before providing them with personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, practices, or legal requirements. When we make changes, we will update the “Last updated” date at the top of this page.
Contact Us
If you have questions about this Privacy Policy or wish to make a privacy-related request, please contact us through our website:
